MBA Communication Management

 
  • About The Program

    The Master of Business Administration (Communication Management) merges business acumen with creative communication.This 2-Year MBA program is jointly offered by Birla School of Communication & Birla School of Management.It combines strategic thinking, organisational leadership, media strategy, storytelling, and digital communication into one holistic curriculum.

    In today’s world—where businesses, governments, and institutions must compete for trust, visibility, and influence—there’s a rising demand for professionals who can integrate management with communication. While metropolitan areas are beginning to offer such integrated programmes, Bhubaneswar currently lacks one. This degree fills that gap, positioning the University as a regional leader in academic innovation and giving its graduates a distinct edge.

  • Program Objectives
    • Bridging Skill Gaps:Addresses the shortage of professionals adept in both media dynamics and strategic management.
    • Comprehensive Curriculum:Integrates media studies with business acumen, preparing graduates for multifaceted roles in the Media & Entertainment sector.
    • Emphasis on Digital Proficiency:Equips students with skills in digital media, analytics, and online engagement strategies.
    • Leadership Development:Focuses on cultivating leadership qualities essential for managing diverse communication channels.
    • Alignment with Industry Trends:The amalgamation is designed to reflect current industry practices and anticipate future developments.
  • Program Highlights
    • Expert guidance from Communication & Management Schools
    • Industry-relevant curriculum across media, PR & leadership
    • Strong digital orientation with analytics & online engagement tools
    • Future-ready learning aligned with emerging industry trends
  • Career Opportunities

    An MBA (Communications Management) prepares graduates for dynamic roles at the intersection of creativity, strategy, and stakeholder engagement. Career paths include Brand Manager, Corporate Communications Manager, Public Relations Specialist, Advertising/Media Planner, Content Strategist, Crisis Communications Manager, and Digital Marketing Lead.

    Beyond traditional sectors like media, entertainment, and PR agencies, there is growing demand in corporate houses, consulting, NGOs, and tech firms for professionals who can craft integrated communication strategies. Strong analytical, design, storytelling, ethical awareness and cross-cultural skills make graduates well suited to lead campaigns, manage corporate reputation, oversee internal communication, or launch ventures in creative fields.

  • Eligibility & Selection Criteria
    • Minimum of 50% marks or equivalent CGPA in Graduation (45% marks or equivalent CGPA for candidates from reserved categories) from any recognised University/institution.
    • Applicants must have a valid score in CAT/XAT/GMAT/CMAT/MAT/BET—BGU Entrance Test for those not having the other score(s). Foreign/NRI candidates will be considered for admission on the basis of GMAT/BET—BGU Entrance Test.
    • Selection will be on the basis of a composite score derived from academic performances in 10th, 12th, and graduation; CAT/XAT/GMAT/CMAT/MAT/BET—BGU Entrance Test score; Personal Interview & Written Ability Test (WAT). Weightages for work experience, academic background, among others are also considered.
    • The Birla School of Communication & Birla School of Management will conduct a bridge course to acquaint the students with the fundamentals of Media & Management.
  • Fee Structure
    SemesterIIIIIIIV
    Fee (in INR)2,28,000*2,75,0002,78,000**2,75,000
    InstalmentAs per offer letter15 December 202615 June 202715 December 2027
    • *Includes registration fee of INR 15,000, refundable security deposit of INR 10,000 & annual health insurance of INR 3,000
    • ** Includes health insurance of INR 3,000
    • Foreign/NRI students have to pay additional 20% fee

    Hostel Lodging & Boarding expenses
    (Subject to revision)

    Double Occupancy

    Installments1st2nd3rd4th
    Due Date15 June 202615 Dec 202615 June 202715 Dec 2027
    Lodging (A/C)Rs. 38,720.00Rs. 38,720.00Rs. 38,720.00Rs. 38,720.00
    BoardingRs. 39,600.00Rs. 39,600.00Rs. 39,600.00Rs. 39,600.00
    LaundryRs. 3,600.00Rs. 3,600.00Rs. 3,600.00Rs. 3,600.00
    Total ChargesRs. 81,920.00Rs. 81,920.00Rs. 81,920.00Rs. 81,920.00
    • Hostel-registration fee of INR 10,000 (non-refundable).
    • No reminder will be sent for fee payment.
    • Demand Draft in favour of BIRLA GLOBAL UNIVERSITY, payable at Bhubaneswar.
    • To pay online Click here
 
lst