- Master of Business Administration (MBA)
Welcome to Birla School of Management (BSoM)
The Birla School of Management(BSoM), Birla Global University, Bhubaneswar was established to meet the corporate and entrepreneurial needs of India. BSoM offers a two-year full-time MBA Programme. This programme has the advantage of using a rich knowledge capital, developed by the BIMTECH, G.Noida over the last 33 years. The MBA Programme aims at training the high calibre professionals who devote themselves to effective management of an organization by achieving excellence with values. The main goal of the MBA programme is to provide a learning environment for students to become leaders and entrepreneurs in a competitive business environment. The programme enables the participants to understand current business challenges and prepares them with the aid of updated technologies and advanced pedagogy to successfully face global business demands.
Admission into the programme is screened based on qualifying any one of these competitive examinations i.e. CAT / XAT / MAT / CMAT / GMAT / Entrance Examination conducted by BGU. Thereafter, the Written Essays and Personal Interview process is conducted with the support of senior corporate managers to select students for the programme.
The MBA programme is conducted in close association with the industry. We take inputs from the experts from the industry for designing the course curriculum and providing opportunities for short term projects, summer internship and final placement. The rigorous regime inculcates in the participants the ability to work under pressure, multi-tasking besides giving them a strong academic base. Wading through classes, guest lectures, presentations and assignments, students also learn time management, which is an essential requirement for being a successful manager.
The MBA programme is divided into four semesters. Students are given options to specialize in any two areas of Marketing, Finance, HR or Operations from the second semester. Students are also exposed to the corporate world through industry-academia interface, special guest lectures, workshops, summer internship and short term projects, all of which are a part of the course design and has to be compulsorily taken up by the students. Live projects and industrial visits, jointly guided by the industry managers and faculty, helping students understand modern business processes and practices. A two-month summer internship assignment in a company is mandatory between the first and second year. In addition, students complete 2 -3 short term projects as well.
- BET (BGU Entrance Test)
Minimum Eligibility for BET (BGU Entrance Test)
- The candidate should have a good academic record with a minimum of 50% marks (or equivalent CGPA) in his/her Graduation (10+2+3 system) from a recognized university. Candidates appearing for their final year graduation examination are also eligible to apply, however, they must submit their mark sheet immediately on receipt of the same.
- A student who has not appeared for the CAT/XAT/CMAT examination may also apply.
Steps to Apply for BET
- Student needs to visit:https://forms.bgu.ac.in/to apply Birla Global University MBA.
- Student will get a call from BGU admission office once the MBA application gets successfully submitted
- Student will be shared with a link to appear for BET along with a user id and password.
- Student will log in with his/her user id and password to complete the test.
- Student qualifying BET will be informed about his / her result.
- Background of Birla School of Management
Prior to the establishment of BGU, Birla Institute of Management Technology (BIMTECH), Bhubaneswar was set up in the year 2013 by Birla Academy of Art & Culture as an off-shoot of its top ranking B-School BIMTECH, Greater Noida to meet the need of an institute of international repute to create a global learning environment in the eastern part of India. Within four years of its existence, BIMTECH, Bhubaneswar made its presence felt and has earned a name for its value-driven quality education, successful placement of students and for creating an eco-friendly, highly disciplined and state-of-the-art campus. Since 2016, it has become part of the Birla Global University, rechristened as Birla School of Management.
- About The Program
Master of Business Administration under the Birla School of Management of Birla Global University offers two years full-time residential programme. The programme is designed in line with the best management programme of different Universities/Institutions of the Country. This programme has the advantage of using a rich knowledge capital, developed by our Mentor, BIMTECH Greater Noida over the last 33 years.
The MBA programme is divided into four semesters and specialization in Marketing, Finance, Human Resources, and Operations is offered from the second semester. Students are also exposed to the corporate world through industry-academia interface, special guest lectures, workshops, summer internship, and short-term projects, all of which are a part of the course design and have to be compulsorily taken up by the students. Live projects and industrial visits, jointly guided by the industry managers and faculty; develop students ‘ understanding of modern business processes and practices. A two-month summer internship (SIP) assignment with corporates is mandatory between the first and second year. In addition, students are also required to complete 2 -3 short-term projects.
The objective of the programme is to train high-calibre professionals who devote themselves to the effective management of an organization by achieving excellence with values. The main goal of the MBA programme is to provide a learning environment for students to become leaders and entrepreneurs in the face of global competition. The programme enables the participants to understand current business challenges and prepares them with the aid of updated technologies and advanced pedagogy to successfully face global business demands.
- Programme Objectives
- To enhance the knowledge and skills of the students in diﬀerent functional areas of management to work eﬀectively in business & social organization.
- To develop a positive attitude, interpersonal and leadership skills of the students through co-curricular and extracurricular activities.
- To encourage students for innovative & entrepreneurial ventures.
- To promote research-oriented project work among students.
- To build a strong foundation for developing a value-based understanding to handle corporate social responsibilities aﬀecting all stakeholders.
The courses offered in this programme are meticulously drafted and are subsequently reviewed and revised at regular intervals by the industry and academia experts imbibing it with valuable inputs for learning contemporary management styles.
- Special Features of The Programme
- Industry Employability Enhancement Programmes (IEEP) through special modules
- Teaching-Learning environment with modern audio-visual facilities
- Regular Interaction with stalwarts from Industry and Academia from both India and abroad
- Opportunity for International Student Exchange Programme with partner Universities/Institutes
- Opportunity for on-the-job training through Industry Internship Programmes (IIPs) and Short Term Live Projects (STLPs)
- Activity-Based Self Learning (ASL) Programmes
- Add-on opportunity to learn through compulsory Foreign Language Module
- Support for Industry Internship and Placements
- Involvement in Entrepreneurship Activities with support of the Centre for Innovation and Business Incubation (CIBI)
- Soft Skill Training Programme
- Six Sigma Certification Course
- Capstone Certification Course
- Certification Programme on Business Analytics, Business Intelligence & Data Mining
- Certification Programme on Business Analysis by IIBA, Canada
- Personality Assessment/Personal Positive Impact by British Council and Oyster Life Projects, etc.
- Why Birla School Of Management?
High Standards That Get Results
At BGU, one can be sure of the highest standard of teaching. The lessons taught here are dynamic, enjoyable, and result-focused. The faculty members of BGU, many of whom have wide experience in academics and industry, are consistently admired for their outstanding quality by current and former students.
Personalized Support and Skill Development
A student gets personal attention throughout his/her stay at the university. A continuous and comprehensive evaluation of students is done through Quizzes, Graded Assignments, Case Studies, Presentations, and Mid Term tests etc., to ensure that learning takes place in a stimulating environment.
Dynamic Learning Environment
At BGU, a student experiences ” learning in the lap of nature “. The faculty endeavours to constantly update the learning pedagogy to be in line with today’s changing environment. BGU students succeed in all the facets of life due to the perfect blend of dynamic learning environment, combining the latest technology with modern teaching methods, experiential learning, and self-management.
Superior Living Experience
BGU Bhubaneswar has a world-class infrastructure that can be believed only after seeing it. The learning, living, and other facilities are truly beyond expectations. The campus environment meets all the requirements of a world-class B-School. It has adequate on-campus facilities for all students and provides an ultra-modern living environment. Rooms in hostels can be used on a twin or triple sharing basis. The hostels are designed to provide a proper mix of privacy and a unique social experience. The campus is also equipped with a medical centre along with an ambulance facility.
The residential campus is a blend of traditional Odia architecture with modern amenities and resources. The campus is spread across 30 acres with nine blocks of buildings. The main administrative block, flanked on both sides by two academic buildings each with walls of yellow stone cladding, is inspired by the ancient Odia style of architecture. More than 50 % of the area is kept green on the campus with the philosophy of learning in the lap of nature. BGU Bhubaneswar has taken all care to provide world-class facilities on the campus such as the following:
- Classroom fully equipped with multimedia facilities
- State-of-the-art Library with access to world-class online databases
- Library facilities access through Android mobile/Tab
- Fully air-conditioned hostels (separate for boys and girls)
- Fully Wi-Fi campus
- Health centre and round the clock medical facilities
- Multi-gym facilities
- Transportation facilities
- Cafeteria – B’cafe’
- ATM facility
- Tuck shop
- Mechanized laundry
- 24 Hours Security service – separate for boys and girls
- Fully protected campus
The objective of the programme is to train high-calibre professionals who devote themselves to the effective management of an organization by achieving excellence with values. The main goal of the MBA programme is to provide a learning environment for students to become leaders and entrepreneurs in the face of global competition. The programme enables the participants to understand current business challenges and prepares them with the aid of updated technologies and advanced pedagogy to face business challenges.
- Facilities For Learning
- World-class classroom fully equipped with multimedia facilities based on the participatory style of learning
- State of the art Library with access to world-class facilities for academic learning.
- Residential, centrally Air-conditioned and WI-FI campus with the provision of a holistic learning environment
- Labs, offices, residential accommodation, gymnasium, cafeteria and health centre with all modern amenities
- Provision of an environment which promotes teamwork while maintaining individuality
- Regular yoga instruction facilities
- Facilities for recreation and sports
- Mini shopping centre within the campus
- Special emphasis on Indian heritage and culture
- Fee Structure
Academic Fees for MBA
Course Fee per Semester (INR) No. of Semesters Total Course fee (INR)* MBA 1,87,500 4 7,50,000
- In addition to this fee, students have to pay the security deposit (10,000 INR) and Medical insurance (3000 INR PA).
- Students having higher percentage throughout career will be eligible for scholarship
- Students are required to maintain consistency in percentage to avail scholarship.
Hostel Lodging & Boarding expenses
(Subject to revision every year)
Option 1: Single Occupancy
Installments 1stInstallment 2ndInstallment 3rdInstallment 4thInstallment Due Date 15thJune 2022 15thDec 2022 15thJune 2023 15thDec 2023 Lodging (A/C Accommodation) Rs. 70,400 Rs. 70,400 Rs. 70,400 Rs. 70,400 Boarding Rs. 36,000 Rs. 36,000 Rs. 36,000 Rs. 36,000 Laundry Rs. 3,000 Rs. 3,000 Rs. 3,000 Rs. 3,000 Total Charges Rs. 1,09,400 Rs. 1,09,400 Rs. 1,09,400 Rs. 1,09,400
Option 2: Double Occupancy
Installments 1stInstallment 2ndInstallment 3rdInstallment 4thInstallment Due Date 15thJune 2022 15thDec 2022 15thJune 2023 15thDec 2023 Lodging (A/C Accommodation) Rs. 35,200 Rs. 35,200 Rs. 35,200 Rs. 35,200 Boarding Rs. 36,000 Rs. 36,000 Rs. 36,000 Rs. 36,000 Laundry Rs. 3,000 Rs. 3,000 Rs. 3,000 Rs. 3,000 Total Charges Rs. 74,200 Rs. 74,200 Rs. 74,200 Rs. 74,200
- Student should preserve this schedule for timely payment of fees to avoid penalty for late fee deposition.
- No notice or reminder will be sent to student or his/her parents.
- No separate letter will be issued for Bank Education Loan.
- Demand Draft should be made in the name of “BIRLA GLOBAL UNIVERSITY”Payable at Bhubaneswar.
NAME OF THE ACCOUNT HOLDER– BIRLA GLOBAL UNIVERSITY
BANK NAME– UCO BANK
ACCOUNT NUMBER– 31090110011430
IFSC CODE– UCBA0003109
- Programme Structure
MBA Programme Structure
(Major & Minor Specializations)
COURSE CODE SUBJECT CREDIT IMMERSION COURSE Understanding Self Non-Credit Principles of Management Oral Proficiency for Managers Basic Financial Accounting Economics SEMESTER I BM-101 Accounting for Decision Making 3 BM-102 Managerial Economics 3 BM-103 Marketing Management 3 BM-104 Organizational Behaviour 3 BM-105 Statistics for Management 3 BM-106 Business Communication 3 BM-107 Management Information System 3 BM-108 Social Immersion Project 3 BM-109 Leadership and Change Management 3 BA-110 Developing Self for Corporate Readiness-I 2 Total Credit Semester-I 29 SEMESTER II BM-201 Human Resource Management 3 BM-202 Cost and Management Accounting 3 BM-203 International Business for Decision Making 3 BM-204 Financial Management 3 BM-205 Strategic Marketing 3 BM-206 Production and Operations Management 3 BA-207 Advance Business Communication 3 BM-208 Decision Modelling and Optimization 3 BM-209 Developing Self for Corporate Readiness-II 2 BM-210 Excel Modelling 3 Elective – I 3 Elective- II 3 Total Credit Semester-II 35 SEMESTER III BM-301 Responsible Business 3 BM-302 Design Thinking and Entrepreneurship 3 BM-303 Artificial Intelligence and Deep Learning 3 BM-304 Developing Self for Corporate Readiness-III 2 Elective – III 3 Elective – IV 3 Elective – V 3 Elective – VI 3 Elective – VII 3 BM-305 Summer Internship Project 6 Total Credit Semester-III 32 SEMESTER IV BM-401 Strategic Management 3 BM-402 Business Law and IPR Management 3 BM-403 CAPSTONE Business Simulation 2 BM-404 Developing Self for Corporate Readiness – IV 2 Elective – VIII 3 Elective – IX 3 Elective – X 3 BM-405 Industrial Visits 2 BM-406 Activity Based Self-Learning 2 KNOWLEDGE ENHANCEMENT COURSE (SELECT ONE) 2 BM-407 Element of Basic Econometrics BM-408 Marketing Analytics BM-409 Leadership and Communication BM-410 Advanced Entrepreneurship Total Credit Semester-IV 25 TOTAL CREDIT 121
Note:Teaching hours of the credit courses shall be as per the UGC Guideline;
A student has to select 10 electives from two specialized areasonly i.e. 6 from major specializationarea and 4 from minor specializationarea, A list of elective courses is mentioned below specialization wise. An elective will be offered only when seven (7) or more students opt for it.
LIST OF COURSES (Core Courses)
BM-101 Accounting for Decision Making BM-102 Managerial Economics BM-103 Marketing Management BM-104 Organizational Behaviour BM-105 Statistics for Management BM-106 Business Communication BM-107 Management Information System BM-108 Social Immersion Project BM-109 Leadership and Change Management BM-110 Developing Self for Corporate Readiness-I BM-201 Human Resource Management BM-202 Cost and Management Accounting BM-203 International Business from Macro Perspective BM-204 Financial Management BM-205 Strategic Marketing BM-206 Production and Operations Management BM-207 Advance Business Communication BM-208 Decision Modelling and Optimization BM-209 Developing Self for Corporate Readiness-II BM-210 Excel Modelling BM-301 Responsible Business BM-302 Design Thinking & Entrepreneurship BM-303 Artificial Intelligence and Deep Learning BM-304 Developing Self for Corporate Readiness-III BM-401 Strategic Management BM-402 Business Law & Intellectual Property Right (IPR) Management BM-403 Capstone Business Simulation BM-404 Developing Self for Corporate Readiness – IV BM-407-BM 410 Knowledge Enhancement Course
List of Electives Courses (Specialization Area wise)
MARKETING BM-M01 Services Marketing BM-M02 Sales and Distribution Management BM-M03 Customer Relationship Management BM-M04 Digital Marketing BM-M05 Brand Management BM-M06 Retail Management BM-M07 Bottom of Pyramid Marketing BM-M08 Consumer Behaviour BM-M09 B2B Marketing BM-M10 International Marketing FINANCE BM-F01 Financial Product, Services & Financial Markets BM-F02 Management of Banks & Financial Institutions BM-F03 Investment Management BM-F04 Financial Report Analysis & Valuation BM-F05 Retail Banking & Insurance BM-F06 Derivatives and Risk Management BM-F07 International Financial Management & Project Finance BM-F08 Social Banking & Microfinance BM-F09 Corporate Taxation BM-F10 Management Control System HUMAN RESOURCE BM-H01 Learning & Development BM-H02 Industrial Relations and Labour Laws BM-H03 Managing People and Performance in Organizations BM-H04 Organization Development and Leadership BM-H05 Acquisition, Retention & Engagement BM-H06 Strategic HRM BM-H07 Compensation Management and HR Metrics BM-H08 HR Analytics, Tools and Techniques BM-H09 International HRM BM-H10 Human Resource Development: Strategies and Systems OPERATIONS BM-O01 Supply Chain and Logistics Management BM-O02 TQM for Business Excellence BM-O03 Service Operations Management BM-O04 Operations Strategy BM-O05 Sustainable Operations Management BM-O06 Predictive Analytics and Big Data BM-O07 Technology, Innovation and New Product Development BM-O08 System Optimization and Management Science BM-O09 Project Management BM-O10 World Class Manufacturing DIGITAL MARKETING BM-D01 Basics of Digital Marketing BM-D02 Search Engine, Display and Programmatic Marketing (SEM) BM-D03 Integrated digital media campaign BM-D04 Context and Social Media Marketing (SMM) BM-D05 Mobile Marketing and Analytics (MMA) BM-D06 Online Web Analytics (OAN) BM-D07 Copy writing and content marketing BM-D08 Video marketing BM-D09 Data Pre-processing and Visualization (DPV) BM-D10 Email and Affiliate Marketing BANKING TECHNOLOGY BM-B01 Banking Principles and Practice BM-B02 Artificial Intelligence and Banking Functions BM-B03 Digital Customer Management System BM-B04 Payment System and UPI BM-B05 Big Data Analysis BM-B06 Distributed Ledger Technology & Block Chain BM-B07 Financial Product & Services BM-B08 Financial Institutions & Markets BM-B09 Modelling and Design Lab BM-B10 Chatbots and Robotic Process Automation
Students get the intimation about placement opportunities from the university’s Centre for Corporate Relations (CCR) through emails as well as on the notice board for placement news. Interested students can convey their choice either through mail or by signing in the relevant sheet with CCR within the specified time limit. As the recruiter confirms the date of the interview process, it is communicated to the students to prepare documents required by the recruiter such as CV and Summer Internship Project Report and any other relevant document. The interview process is mostly conducted on the campus but in selected cases, the students visit the recruiter’s premises for the process. While students can appear for multiple interviews, it is binding on their part to accept the first offer made to them. The recruited students can join their companies after their final examinations are over in March.
The placement process is a rolling one that commences in November every year.
One of the major objectives of the Summer Internship Project is to enable students to transfer their knowledge gained in classrooms to the workplace as well as to familiarize them with the functioning of the corporate world. The process for pursuing a summer internship is undertaken at the end of the first year which is more or less identical to the final placement process. Apart from availing of the opportunities to do an internship through the campus process, students also have the freedom to choose companies on their own. CCR ensures that every student has a Summer Internship opportunity in his/her chosen stream of specialization. The process usually begins in mid of October every year. The prescribed Summer Internship period is six to eight weeks from mid of April to mid of June. Special workshops are conducted in February, where instructional material is handed out to the students. Students can choose any BGU faculty as their academic mentor. The Summer Internship Project Report is of 6 credits. An excellent summer project report is a passport to a dream job.
Short Term Projects
The objective of a short term project(usually 10-15 days) is to allow students to have a feel of the real problems or issues in the industry and how to tackle them. A good project is also a useful tool for placement. Students are expected to complete 2/3 Short Term Projects in their IInd/IIIrd/IVth trimester for which prior permission is to be taken by the students from the programme coordinator/chairperson of the programme. Appropriate credits are assigned after the successful completion of the projects.
Recruiters always look for industry-ready candidates. One way to ensure this is to offer industry-relevant training to students while they are pursuing their degree. BGU Campus Connect Programme offers an ideal platform for companies. HDFC Bank, Tata-AIG and several other companies have offered these programmes to BGU students. Usually, companies conduct an eligibility test to select students for their Campus to Connect Programme. Successful students are then offered the training programme.
This process takes place during the Summer Internship period. The internship tenure offers an ideal opportunity for the company to evaluate the calibre and suitability of the students for placement. If the company is convinced about the value addition that the student can bring to the company, it may offer a Pre-Placement Offer (PPO) of employment to the student after the completion of the course. Alternately, the company may make a special note to earmark high performing students when they eventually come to the campus for placement. BGU students have benefited under both of the above approaches by companies.
- Minimum Eligibility & Selection Criteria
The candidate should have a good academic record with a minimum of 50% marks (or equivalent CGPA) in his/her Graduation (10+2+3 system) from a recognized university. Candidates appearing for their final year graduation examination are also eligible to apply, however, they must submit their mark sheet immediately on the receipt of the same.
Eligibility for MBA (Specialisation: Banking Technology)
B.E. / B. Tech / BCA
Final Selection Criteria
The applicant to the programme is selected based on the BGU selection process based on past academic performance in 10th, 12th, and graduation, CAT/XAT/GMAT/CMAT/MAT score, GDPI or comprehensive PI, Written Ability Test (WAT). While selecting, suitable weightage towards work experience, academic and regional background, and professional qualification are given.
NOTE:Applying for MBA admission does not ensure that a candidate will be called for a Personal Interview or get admission. The discretion of the Admission Committee of the university is final in all such matters.